ENGLISH NBC is proud to win the title of National Brand 7 times in a row

Date posted: 26/11/2020

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On November 25, 2020, at the Hanoi Opera House, the Vietnam National Brand Name Products Announcement Ceremony was held in 2020. Nha Be Garment Corporation (NBC) is a unit of 124 enterprises. recognized to achieve the Vietnam National Competition in 2020. As one of the enterprises that meet the criteria system of the Vietnam National Brand Program as well as consumers, NBC is proud to have 7 continuously achieved this noble title. from 2008 to 2020.

 
Ms. Tran Thi Thu Hien - Director of the North Branch of the Corporation received THQG 2020 logo
 

Vietnam National Brand Program (THQG) is the Government's unique, long-term and unique trade promotion program aimed at building and developing national brands through product brands. Therefore, NBC clearly defines the participation in the Program as a process to comprehensively evaluate operations, production / business results and branding strategy through a system of criteria and core values. of the Program, that is Quality - Innovation, creativity - Pioneering capacity. 

Business representatives meet with the Prime Minister

Despite the difficult situation caused by the outbreak of Covid-19, NBC still ensured epidemic prevention and stabilization of jobs and income for workers. In 2020, in order to diversify products to serve the urgent needs of the market, NBC has flexibility in searching for raw materials, organizing production, investing in technology to develop fabric mask products. antibacterial types and medical protective clothing. On the other hand, to promote the development of the domestic market, pay attention to essential fashion products and uniforms. Currently, in addition to meeting domestic demand, NBC is also a strategic partner of leading retail groups in key markets such as the US, Canada, Europe, Japan….

 Prime Minister Nguyen Xuan Phuc visited and congratulated enterprises' leaders

To achieve this award, NBC has passed rigorous evaluation criteria from leading economic experts such as: Brand protection, product and service quality, business results, innovation capacity. and the creativity and pioneering of the business, the social responsibility of the business; At the same time, it affirms the non-stop efforts in NBC's investment in construction and brand development, to continue affirming the position of NBC's brand name in the textile and garment market and export of Vietnamese textile products.

NBC

 

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